The Casual Style Guide by Permanent Style
The first edition of The Casual Style Guide has now sold out. A second edition is on its way, and will arrive in June. Click on Request Re-Stock to be notified when it is back in stock.
A collaboration between leading menswear writer Simon Crompton and Jamie Ferguson has resulted in 'The Casual Style Guide'.
The Casual Style Guide is constructed as a series of street-style shots featuring some of the most stylish people in the menswear industry. Unlike most style books, it focuses on practical analysis of every image, picking up why the outfit works in terms of texture, colour or cut.
Most street-style compilations are simply a series of pretty images - that often look good because of the location, or the individual, but not necessarily the clothes. The Casual Style Guide, by contrast, shows why these images and these outfits work using ideas of formality, colour combinations and mixing up sartorial and more casual clothing.
The book is organised into five sections, representing five genres or ‘paradigms’ of casual dressing: Western, Ivy, workwear, tonal and English country.
Shipping & Returns
Shipping & Delivery
We aim to ship all orders within one working day. Orders are dispatched using PostNL, UPS, and DHL Express, depending on your location. We offer free shipping on all orders over €150 within the Netherlands, €250 to Europe Zone 1, and €350 to the rest of the world.
Returns & Exchanges
After receiving your order, you have 14 calendar days to return the items to us. Items must be returned in original, unworn condition, with all accessories and labels attached.
Taxes & Duties
For orders up to £135 shipped to the United Kingdom, VAT is included in the checkout total, and no additional VAT is required upon import. For orders exceeding £135 shipped to the UK, VAT is excluded at checkout. Customers are responsible for paying the applicable VAT upon importing goods into the UK.
Orders shipped to countries outside the European Union are excluded from VAT. Please note that on orders outside the EU, we cannot guarantee that all customs duties and local taxes are included. Customs duties and/or local taxes are the buyer’s responsibility.
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